Trends research and innovation company PSFK produced this series of interviews last year with top planners from around the world. The series asks the question “What skillsets make a great planner?” The videos below uncover some interesting insights for both experienced and aspiring communication planners out there.
What exactly does make a person influential? This question is explored in a short documentary called Influencers. The film uncovers what it means to be an influencer and how trends […]
2011 is set to be a big year for “influencer marketing“, with several brands launching campaigns that recruit influencers in the hope of embedding their brand into the culture of […]
The content grid is a great infographic that maps out the different ways that companies can deliver information to potential customers, how that content can effect the buying process and […]